{"product_id":"hydroxyethyl-cellulose","title":"Hydroxyethyl Cellulose","description":"\u003ch3\u003eAbout\u003c\/h3\u003e\n\u003cp\u003eHydroxyethyl Cellulose is a water-soluble, biodegradable polymer derived from natural cellulose sourced from cotton linters. It's a versatile thickening and stabilising agent widely used in personal care formulations to control viscosity, enhance texture, and improve the performance of water-based products.\u003c\/p\u003e\n\n\u003ch3\u003eKey Benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eExcellent thickening properties to adjust viscosity in water-based formulations\u003c\/li\u003e\n\u003cli\u003eNon-ionic nature makes it compatible with a wide range of ingredients\u003c\/li\u003e\n\u003cli\u003eForms a protective, moisture-locking barrier ideal for skincare and haircare\u003c\/li\u003e\n\u003cli\u003eEnhances product stability and helps prevent phase separation\u003c\/li\u003e\n\u003cli\u003eNaturally derived and environmentally friendly\u003c\/li\u003e\n\u003cli\u003eFine, easy-to-incorporate powder form\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCommon Uses\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFacial moisturisers and body lotions\u003c\/li\u003e\n\u003cli\u003eShampoos, conditioners, and hair styling products\u003c\/li\u003e\n\u003cli\u003eBody washes, cleansers, and liquid soaps\u003c\/li\u003e\n\u003cli\u003eShave gels and foams\u003c\/li\u003e\n\u003cli\u003eCreams and lightweight skincare formulations\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eDissolve in cold or hot water and add to the water phase of your formulation\u003c\/li\u003e\n\u003cli\u003eStir continuously to ensure proper dissolution\u003c\/li\u003e\n\u003cli\u003eRecommended usage rate: up to 1% by weight\u003c\/li\u003e\n\u003cli\u003eAdjust amount based on desired viscosity and product type\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eProduct Details\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eINCI Name:\u003c\/strong\u003e Hydroxyethylcellulose\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCAS Number:\u003c\/strong\u003e 9004-62-0\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSource:\u003c\/strong\u003e Naturally derived from cotton linters\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAppearance:\u003c\/strong\u003e Fine white powder\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSolubility:\u003c\/strong\u003e Water-soluble\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCountry of Origin:\u003c\/strong\u003e China\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eSafety\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eNot for internal consumption — cosmetic use only\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children and pets\u003c\/li\u003e\n\u003cli\u003eStore in a cool, dark place away from direct sunlight\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Health Wholesale","offers":[{"title":"100g","offer_id":53912082940268,"sku":"AWO8121","price":24.99,"currency_code":"AUD","in_stock":true},{"title":"500g","offer_id":53912082973036,"sku":"AWO8122","price":64.99,"currency_code":"AUD","in_stock":true},{"title":"1kg","offer_id":53912083005804,"sku":"AWO8125","price":104.99,"currency_code":"AUD","in_stock":true},{"title":"5kg","offer_id":53912083038572,"sku":"AWO8123","price":349.99,"currency_code":"AUD","in_stock":true},{"title":"25kg","offer_id":53912083071340,"sku":"AWO8124","price":1114.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0012\/8440\/7394\/files\/Hydroxyethyl_Cellulose_-_100g__39212.1753324571.jpg?v=1781588999","url":"https:\/\/checkout.medshop.com.au\/products\/hydroxyethyl-cellulose","provider":"Medshop Australia","version":"1.0","type":"link"}